Why I create mini collections and what that means for my clients.
I love creating patterns and one of the most satisfying parts of the job is completing a mini collection.
Mini collections, as I use them, are a small collection of designs or patterns based around a common theme, motif, colour or style. Each hero or main pattern presented in my portfolio is part of a mini collection. In most cases these are groups of three; a hero pattern, a support pattern and either a border print or secondary support pattern.
Let’s break it down
These are the main pattern types of designs that I include in my collections, in various combinations.
Hero Pattern: The main pattern within a collection with the largest range of colours and motifs, usually the largest in scale
Support patterns: A simplified or pared-down versions of the hero pattern, monochromatic versions of the hero pattern, a new pattern created with minor motifs.
Secondary Support Pattern: A single or simplified version of a motif used on its own to create a subtle pattern
Border print or design: a pattern that repeats along a border
Why go to all this trouble, you may be asking?
As beautiful hero pattern can often do a good job of capturing our attention whereas, a collection that includes support patterns can help to keep our attention. Support patterns do as their name suggests. They support the main or “hero” pattern by adding depth to the story or theme.
Time to shine, little one.
Sometime the smallest or most subtle motifs deserve their own time to shine. I love to take a small motif that may not be appreciated amongst the bustle of the hero print and give it a pattern all of its own. As a support pattern these can often be subtle, delicate and detailed patterns that anchor the hero print, giving the eye a place to rest
The one that gets forgotten
Border prints are one of my most favourite ways to create a support design. They work so well for geometric prints and add a layer of challenge. They can easily be overlooked in a world of technical repeats but certainly have a place. They provide interest and a different way of breaking up large sections of pattern or add a decorative edge to a product.
An excellent way to support a hero pattern is to simply create a monochrome version. They really help to anchor a collection and hero pattern that may be full of many colours. I like my monochromes to be in darker hues to creating a calming contrast.
It is so much fun! I do enjoy a good ol’ geek out session seeing all the different patterns and variations or borders I can make to support a hero pattern. I get lost in the joy of the process and by doing so, create my best work.
Ikat Droplet’s support patterns come from creative play with the motifs to create something new.
The Sunburst collection has both a monochrome variation and border print.
Value for You
This is probably the most important and motivating reason for me to organise my patterns into collections. I believe that my clients deserve my best work and excellent value. A mini collection provides that by including patterns and borders that licensees or buyers can use to expand their offering to their customers on the products they sell. Not just one cushion, but three complimentary designs or a cushion with a different backing.
Another example is a set of notebook with a different pattern on each. Or a set of serving platters in different sizes, each with different but complimentary patterns that tie them together and create a theme.
As you can see, there are many reasons to create mini collections from value for my clients, creating balance within my work and for the sheer joy of it.
Take a closer look at my collections within my password protected portfolio by requesting access.
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